Cookie Policy

1. What Are Cookies?

A cookie is a small text file that a website stores on your computer or mobile device when you visit the site. It enables the website to remember your actions and preferences (such as login, language, font size, and other display preferences) over a period of time, so you don’t have to keep re-entering them whenever you come back to the site or browse from one page to another.

2. How We Use Cookies

Adcaver uses cookies to enhance your experience and to operate our advertising network effectively. Our uses include:

• Keeping our Advertisers and Publishers logged into their dashboards.
• Enabling advertising features such as retargeting.
• Ensuring the security of our platform.

3. Types of Cookies We Use

3.1. Strictly Necessary Cookies

These cookies are essential for you to browse the Adcaver website and use its features, such as accessing secure areas of the site. Without these cookies, services like logging into your Advertiser or Publisher dashboard cannot be provided.

3.2. Advertising & Retargeting Cookies

These cookies are used to make advertising messages more relevant to you. Adcaver’s primary advertising cookie is for retargeting purposes.

• Cookie Name: `zam_retarget_ads`
• Purpose: When you visit an Advertiser’s website that has an Adcaver retargeting pixel installed, this cookie may be placed on your browser. It stores a non-personally identifiable list of ad campaigns you have interacted with. This allows us to show you relevant ads from that advertiser on websites across our Publisher network.
• Duration: This cookie expires after 30 days.

3.3. Third-Party Cookies

When you use our platform, you may also be sent third-party cookies. For example, our payment processor may use cookies to facilitate your transactions. Furthermore, when you view ads on our Publisher network, the Publisher’s website may have its own cookies. We do not control the use of these third-party cookies and you should check the third-party websites for more information about their cookies.

4. Your Choices & How to Manage Cookies

You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences by setting or amending your web browser controls. As the means by which you can refuse cookies through your web browser controls vary from browser to browser, you should visit your browser’s help menu for more information.

Below are links to manage cookies in popular browsers:

• Google Chrome
• Mozilla Firefox
• Microsoft Edge
• Apple Safari

Please note that if you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted.

5. Changes to This Cookie Policy

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

6. Contact Us

If you have any questions about our use of cookies or other technologies, please email us at questions@adcaver.com.